Date | 10 September 2026

Location | Live Online via Microsoft Teams

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AI safety is no longer just a technical concern—it is a business, governance, and reputational priority. As organisations increasingly adopt AI across communications, marketing, and operational processes, they must balance innovation with transparency, accountability, and effective oversight.

This webinar explores AI safety from two complementary perspectives. It examines the ethical implications of AI-generated content, including disclosure, authenticity, and maintaining public trust, alongside the governance frameworks, controls, and compliance measures required to ensure AI is deployed responsibly.

By bringing these perspectives together, the session provides practical guidance on the decisions organisations need to make to use AI confidently, ethically, and in line with emerging expectations.

Key Topics

  • What AI safety means in different organisational contexts.
  • The ethics of AI-generated content and transparent disclosure.
  • Protecting authenticity and maintaining brand trust.
  • Governance frameworks for responsible AI adoption.
  • Building effective AI oversight, controls, and accountability.
  • Aligning AI innovation with compliance and regulatory expectations.
  • Practical steps for embedding responsible AI across the organisation.

Learning Outcomes

By attending this webinar, participants will:

  • Understand the ethical challenges associated with AI-generated content.
  • Learn how AI can impact organisational trust and reputation.
  • Explore the governance structures needed for responsible AI use.
  • Identify key controls and oversight mechanisms that support AI compliance.
  • Gain practical insights into balancing innovation with accountability and risk management.
  • Leave with actionable considerations for implementing AI safely within their organisation.

Whether you are responsible for communications, compliance, governance, risk, or AI implementation, this webinar will equip you with the practical insights needed to navigate the ethical and regulatory challenges of AI with confidence.

Speaker

Kamilla Strausz | Co-Founder, COO | InnoMaker Partners